This weekend is the most important milestone for the Material movie. We had a solid opening weekend last weekend and now we have to see what the drop off will be. Last night we had only a 12% drop off from the previous Friday, which is fantastic.
It is raining in Johannesburg – this gets people into the cinemas.
Now we ponder … tonight’s cinema goers are going to get entertained - what film will they choose?
Are the numbers for Saturday going to be material?
We will know very very very soon!
Posted by Ronnie Apteker
Saturday 25 February 2012
Material numbers
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