Friday 18 February 2011

Track record

Track record is everything. The world is attracted to winners.

I don't have any track record in the film business. Yes, I have experience, and many painful lessons learnt, but I have had no real victories, just a few minor successes, and lots of hidings. If I call people I know to talk to them about a film venture this is how the conversation generally goes :

"Hey it's Ronnie. Wanted to chat with about our new film project."

CLICK

"Hello, hello ... ?"

Ok, you get the idea.

Technology, on the other hand, has been good to me, and if I call people about a new computer venture they generally want to get together in a flash.

I know this actually applies to every aspect of life. When a guy is going out with a girl, suddenly so many other girls start making advances. But, when a guy is in the desert, he is in the desert. When you have a girlfriend, then suddenly, other girls are interested - you have been test driven and passed - you got the stamp of approval. Yes, when you make money in a venture, then suddenly everyone wants to back you. But when you are not in pole position, no one will touch you.

Yes, track record is one of the fundamentals.

Posted by Ronnie Apteker

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