Friday 20 November 2009


What exactly is "style"? A guy I met recently said to me that style is the zone where one feels comfortable in. He went on to say that you can make your own style - it is not something you follow. For example, if you wear hot pants tomorrow and you are super comfortable in them, then other people will start wearing them. And that, apparently,is style.

Class is on the other hand, well, that is something different altogether. And grace, well, that is what life is all about. The secret to life is to live it gracefully.

Perhaps I am a bit cynical, but doesn’t style have a lot do with marketing?

Our man Steve asked me the other day "Do you know the difference between a rat and a hamster?" His answer: "Marketing!"

Posted by Ronnie Apteker