If you really love your product or service then it is easy to get excited about it when you share it with others. If you believe in what you do then you are not really selling when you tell others about it; you are just sharing something you believe in, something that excites you, something you are passionate about.
Conversely, when you don't care about what you are selling then real selling needs to take place. And then again, some salesmen are good at just selling, anything. And of course, some of the greatest salesmen are not really salesmen, they are just expressing what they love and like and it rubs off on those who believe in them.
So, who of us are salesmen, or saleswomen? I think the answer is all of us. We are all in sales. Every time we try to convince someone of something we are selling. There are no rules when it comes to selling but there is some universal wisdom. Listen, love what you do, and be honest. Of course, many salesmen don't listen, and are not honest. As for loving what they do, well, that is something a lot of people simply don't think about. For most people it is really all about paying the rent and one has to respect that. There is no right or wrong here. There is just different ways of seeing the world.
Right now in Vottleland we are loving what we do, and we are sharing our dream with whoever we come in contact with. If you believe us, then support us, and share Vottle with the people you know. Yes, help us spread the word! If you do that then we have made a sale.
Posted by Ronnie Apteker
Saturday, 15 March 2008
Love is a verb
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