Saturday 1 January 2011

The ticking clock

Story telling is a wonderful thing. We all love a good story.

All stories have some basic principles, like a beginning, middle and an end. And all stories, well, the compelling ones, have a ticking clock. Because without a race against time there is nothing to invest in. If we had all the time in the world, then the story becomes never ending, and that isn't something we can then follow.

Time is what gives a story its grounding. Time is what the race is against. Time is what we need to beat in order to make it to the summit in our lifetime.

Yes, the clock is ticking, and the direction is clearly on target. 2011 has begun ... bring it on!

Posted by Ronnie Apteker

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